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what's in a name? April 30, 2009

Posted by Bradley in : Uncategorized , trackback

In deference to the fine sensibilities of pig farmers, the EU isn’t calling the current virus “swine flu”, but rather “novel flu”. Apparently they are not so worried about the feelings of authors and publishers (and in any case, in other languages this doesn’t work – in French the illness is being called un nouveau virus de la grippe).
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