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fsa and financial firms' websites November 28, 2007

Posted by Bradley in : Uncategorized , trackback

Today’s report from the FSA on its review of website financial promotions states that:

75% of the websites reviewed were of an acceptable standard; however, 25% fell short of our financial promotions standards. This is partly because firms are not placing enough emphasis on the customer journey and general website design when placing key information. In some instances general website maintenance was also lacking, resulting in out-of-date or incorrect information being provided to consumers.

The FSA has also identified problems with sponsored links on websites.


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